Dalla Corte Zero wins the 2021 iF Design award
Apr 23, 2021
Rated among the products that best reflect current
consumer trends - also considering fundamental elements such as a focus on
sustainability and the reduction of energy use - Zero has been awarded the
prestigious iF Design Award 2021. Zero's final project was born from an
in-depth research conducted on an international scale together with Emo Design
- an Italian design studio - which developed the product by carefully
interpreting the brand’s values and consumers’ needs. Every year, iF Design awards outstanding design, as
well as its relevance for business and everyday life by assigning one of the
most important seals of quality in the world. Since 1953, the iF label is a
reliable sign of excellence and quality for both consumers and the design community. "The project carried out
for Dalla Corte is certainly one of the most complex we have faced, both for
the skills and for the depth of our intervention." – say on their website Lukasz Bertoli and Francesco
Fornasier, Zero’s designers - "The result of a truly fruitful
collaboration with the company and above all with the Dalla Corte family (now
in its third generation) who continue to innovate this sector on a daily
basis." Zero is a professional espresso machine "by
baristas, for baristas", designed to become part of the so-called fourth
coffee wave and allow coffee shops that serve specialty coffee to enter
into a "zerolimits" dimension. With Zero, users can let go all their
creativity without limits, extracting the best from every coffee bean. The
latest arrival in Dalla Corte reflects the current trends in an increasingly
global market, focusing on the requirements of end users, not only from a
technological and extraction point of view, but also in the product’s
meticulous design. A coveted international award that comes immediately after
the “Innovation Award of the Year” promoted by the Italian trade magazine
Bargiornale. At Dalla Corte, coffee is a passion that has been
passed on for three generations now. To make the perfect cup of espresso, Dalla
Corte offers everyone the opportunity to express themselves every day with Zero
limits. Zero rules. Zero compromises. Dalla Corte was started in 2001 by Bruno, Paolo, and
Elsa Dalla Corte, a family of coffee enthusiasts who have worked with espresso
machines since the 1940s. Inventors of the exclusive multi-boiler technology,
Dalla Corte profoundly changed a market that up to that moment had
been static, shifting the focus on the importance of temperature in extraction
by creating a way for espresso machines to provide a constant
temperature that's precise to one-tenth of a degree. Always promoters of
creativity and training, they have sponsored the Coffee in Good Spirits Championship
and the World Latte Art Championship for 8 years. The new Zero is the natural evolution of a company that makes
innovation, design, learning and sustainability an integral part of its
mission.
